2 years ago

Category: Data, artificial-intelligence

While “data mapping” may sound like it’s all about data lineage tracking, ActiveNav’s suite goes well beyond that, addressing facets of data quality, data discovery, data classification, data catalog and redundant data detection, as well. Given the regulatory landscape around data, the shift to work-from-home, and the proliferation of user data generated by it, as well as recent high-profile data breaches, ActiveNav seems to have seized on market timing and audience very well.

This term refers to data that may be burrowed into applications or unstructured content, and which often escapes discovery, inventory and, as a result, escapes analysis and protection as well.

These are prime sources of dark data, and potential vulnerability points in terms of finding sensitive data and protecting it.

Applying the discipline and technology of data mapping to data that is lurking in unstructured content should help organizations with both the “defensive” and “offensive” sides of managing and governing that data.