A recent Market Insight Report from 451 Research introduces our https://chronosphere.io/ observability platform and capabilities and acknowledges the need for them in today’s increasingly cloud native world. But the report, titled https://go.chronosphere.io/chronosphere-aims-to-tame-runaway-observability-data-and-costs.html,” also raises the question: Is there long-term room in the market for independent, scalable and profitable observability players like us?

Observability platforms such as ours allow engineers to rapidly zero in on contextualized data to diagnose issues in a cloud native environment.

APM may be a tool enterprises need for VM-based applications, but observability is what will give businesses with cloud native environments a competitive advantage. Another way to think about it is that although today’s APM tools are designed for the cloud, observability platforms are designed for cloud native.

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