“Digital Advertising Made Easy” is the motto of https://choozle.com/, a provider of a software platform serving small- to medium-sized ad agencies and marketing departments. The platform gives agencies a single user interface to conduct ad campaigns using consumer data across multiple channels, including display, video, and mobile. “The Choozle platform connects various technologies in the ad technology space, such as data providers, demand-side platforms, and advertising servers,” said https://www.linkedin.com/in/gmbaldassare/, the company’s director of product and engineering operations.

The company’s software engineers were charged with manually maintaining both the infrastructure and their custom Kubernetes platform, on top of creating application features.

We didn’t have the capacity in our existing team to keep operating as DevOps engineers as well as software engineers.”

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