Entrepreneurship for Engineers is a https://thenewstack.io/entrepreneurship-for-engineers-how-do-you-tell-your-story/ by longtime New Stack contributor Emily Omier that explores the concerns of developers who want to build tools for other developers — and build a business around their innovations. For technical startups, early marketing efforts are often indistinguishable from developer relations (DevRel).

So what is DevRel and how should you get started?

First of all, most technical founders have a product that is addressing a problem they personally struggled with as an engineer.

For technical companies, especially open source companies, developer relations will always be a huge part of that go-to-market strategy.

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