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How To Build a Superb Go-To-Market Strategy for SaaS Startups [With Use Cas

4 years ago dzone.com
How To Build a Superb Go-To-Market Strategy for SaaS Startups [With Use Cas

Summary: This is a summary of an article originally published by the source. Read the full original article here →

by Whether you are launching your first SaaS product or you are a serial startup founder, you should plan your go-to-market strategy beforehand.

By shortening your sales cycle down to 3 weeks, you can reduce your customer acquisition expenses as well.

By having multiple tactics in place, you risk to disperse your resources and not reach any goals at all.

The right one for you will depend on several factors: The budget you are ready to invest in sales and marketing.

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