Data is often described as the new oil, the crucial resource that drives today’s companies and key to their ability to compete in the modern business world. IDC analysts predict that in 2025, 175 zettabytes of data will be created, all of which needs to be collected, processed, stored and analyzed to quickly derive pertinent information that will drive business decisions.

IT in the past used tools like regular expressions and Boolean Logic — with relative success – to help machines better address unstructured data.

The company needed a strategy to solve the unstructured data problem across the organization, she said. The Indico solution enabled business process experts to build models and modify them when needed without having to involve IT or data scientists.

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