Category: Software, Business, Kubernetes, firewall, automation

The on-premises software market is four times larger than the SaaS market, but harder to reach. Every software vendor who wants to pursue it has to decide how they are going to package and deliver applications inside customers’ firewalls, automating away the complexity of keeping applications deployed and running.

If you expect that your team will be the first, or one of the first, teams within your company to face the problem you are solving for (but you are certain others are sure to follow), then this decision is even more complex.

But it’s far better to keep your engineers focused on innovation, adding value to your application and winning more customers through improved software.

Consider your resources and customer needs to decide if it makes more sense to build or buy your solution.

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