2 years ago

Category: Business, Data, Cloud, Ubuntu, artificial-intelligence

He is most known for his application of “Wardley Maps” to business and global problems alike. We talk to the Brit about just what maps really are — versus their imposters: graphs — and why they are being applied to complex issues ranging from distributed systems in the cloud to billions in cost savings to the climate emergency to each of the United Nations Sustainable Development Goals.

I used that to map out the cloud space, and we went from 2-3% of the operating system market to 70% of cloud in 18 months.

It was about that time I started discovering in 2011 that actually people didn’t learn how to map at MBAs.

And the fundamental difference between a graph and a map is that in a map space has meaning.