One of the biggest indicators of a suspicious or unsecured website is whether or not the site is HTTPS-secured. HTTPS provides a useful layer of security that keeps user data safe in a world increasingly at risk of https://www.upguard.com/blog/cyber-attack and data loss.

Hyper Text Transfer Protocol (HTTP) — The HTTP protocol is designed to facilitate the transfer of hypertext between two or more systems.

Hyper Text Transfer Protocol Secure (HTTPS) — This more secure version of HTTP secures communication between two machines.

Whether or not a website collects personal information, Google favors sites that use secure connections over those that use only HTTP.

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